Social media video based content

Social media video based content 150 150 Hinal

Short Videos / Reels – your gateway to social media success

In this article we will be covering how many agencies/companies are now moving towards short videos / recurring on their platform to outreach their customer / target Audience.
As you may already know humans are two types of people – visual learners and auditory learners. But when you combine both is when the magic happens. Instagram reels are what will help you make that magic happen.  

What are reels?

Instagram reels is an inbuilt feature of Instagram which allows you to record, edit and showcase your videos to your audience with a maximum limit of 1 minute. It’s proven to be a boon for people to entertain their existing audience and lure new people to sit and spend an average watch time of at least  7 seconds on the video. This much time is enough for people to decide whether or not they’re interested in the content displayed by a particular account or they want to scroll past through it. 

Not only Instagram reels, Youtube’s short is also new emerging platform

In terms of king in video content, is no other than Youtube. Youtube has been dominating video space since decades now. But the new emerging platform of short & vertical videos has lead to formation of new vertical in YouTube as YouTube Shorts. YouTube shorts have al

Why should you start making reels?

If you want to know your audience and want them to know you, social media is your way to do it. As instagram is shifting towards being a more video focussed platform, it is best for you to start exploring reels and taking full advantage of it. With the use of trending music, edit formats and hashtags you will be able to increase your content reach. Celebrities, Influencers, and now even brands make sure reels are part of their social media strategy. 

How can we help?

We provide end to end video production services i.e. everything from scripting, storyboarding, visualizing to doing the actual shoot and post production. Many brands come to us with their product/services and its USPs in mind, but they lack in how to actually present it to the world a new and creative way; that is where we come in. We can help you create videos of all sorts which can be used in any format be it reels, stories or even normal videos that go up on you IG feed. Having videos shot in high quality cameras and keeping the edits smooth and clean is what will catch the attention of the viewer and make them then actually click on your profile and spend some time on it. 

What type of reels can we make?

Instagram allows users to be free and appreciates creative imagination. Even with there being a time constraint there is a lot you can do. Here are few reel ideas for you to connect and convert viewers to followers :

  • Show around your office/factory
  • Day in the life videos
  • Process/Making of products
  • Behind the scenes 
  • Dance videos
  • Outfit inspiration
  • Recommendations
  • Travel vlogs
  • Food

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