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Benefits of Videos for corporates

Benefits of Videos for corporates 150 150 Janvi

Benefits of videos for your business.

With everyone online all the time, video became more crucial than ever for marketing and communication. With increasing competition, it’s getting more and more necessary for businesses to attract audience back to their website. If you want your website to stand out, videos are one of the best alternative to interact, engage and educate your clients.

Why should you make videos for your clients?

Well, for starters making a marketing Corporate Video, or just any video-for that matter, isn’t a piece of cake. It requires resources in the form of time and money both. The fact that you are willing to invest on videos creates a sense of trust and validity to your business. The clients will be quick to recognize this and hence have a confidence to approach you for a business transaction without keeping their guards high up.

Videos are also an excellent medium to convey your message in an interesting manner. Many video production companies in Mumbai have built their niche in understanding complex businesses and translating the marketing message to the relevant target audience in laymen’s terms. For eg, a video production company in Mumbai such as PixelCarving, we’ve had some businesses that are heavy on AI technology which is difficult to market and sell. But with the help of videos, corporate film makers can explain difficult concepts easily with the help visuals.

Apart from that, 71% of people watch more videos than they did a year ago. (Hubspot)

And 71% of marketers would increase their reliance on video as a strategy if there were no obstacles like time, resources, and budget.

In a world of “me too” companies, any video production company understands that they have to create videos which will differentiate your company from all the competition.

An important responsibility for any video production agency is to create videos that not only educates and markets the products/services but also create a platform for engagement with the clients. Being interactive with clients is crucial because it builds trust and gives recurring business.

Many video production companies offers this unique advantage of video content to companies which are preferred over other forms of content because it does not just tell visitors about your company, product, or service – it SHOWS them.

Hence, the audience will be drawn to the message more than just written or static content. Corporate film makers in Mumbai have managed to create videos that has changed the buying behavior of the audience by appealing to their visual senses.

Research shows that 86% of marketers said corporate videos has helped them increase traffic to their website. 84% marketers said that it helped them generate leads. And 83% of marketers said that corporate video has increased dwell time on their website.

Which is why corporate video production companies has been sought after by huge entities to make films to market their business.

Last but not the least, every corporate video production company in Mumbai or anywhere around the globe understands that the main aim of any business is to be remembered. Videos stay in the minds of people for a long time. Because getting someone to visit your website once is a good thing, getting them to come back over and over again is the ultimate goal.

31 Comments
  • My aunt has had a small business for years. We can see a way clear for her to put it online and increase her sales considerably. We are just now beginning to make headway into convincing her of the advantages of this strategy. I like how you described videos as a great way to both teach and interact with clients. We will speak to our aunt about the endless possibilities of video production for her business.

  • Morton Sinistore May 10, 2022 at 9:45 pm

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  • I loved how you said that they can help you interact with clients. My cousin was at my house last night, and he was talking about how he wants to market his company and was wondering what services he should hire for help. I’ll pass this information along to him so that he can look into hiring video production marketing services.

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  • You actually make it seem so easy with your presentation but I find this matter to be actually something that I think I
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  • Victoria Addington February 9, 2023 at 6:39 pm

    I liked how this post shared that video production requires time and money. My friend wants to promote their products. I should advise him to turn to a video agency that can execute his desired content.

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  • I like that you pointed out that video production services should be able to create pieces that will educate, market, and create engagement for the consumers of a company. It must take a long time to brainstorm the pieces that the company would want to see in the final result of the content they need. So I have a new found respect for those in that kind of industry, because, without them, a company or brand will not have the presence they have now despite the competition.

  • There’s no doubt how beneficial making such videos are! I hope you add more content, I think there’s way more to it. But great post!

  • videos are extremely great marketing tool for corporates. Thanks for the insight, I shared with my team why it will be so beneficial.
    Thanks from Netherlands!

  • Great post! thanks for insight.

  • It’s interesting to know that video production services help companies show their services or products to their visitors. I heard my uncle wants to learn how to use different advertising media to increase his sales. He’s meeting with marketing professionals soon, so I’ll suggest he asks about video production.

  • Do you guys provide corporate film making services in Hyderbad too?? We are looking for one at earliest.

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